Learn multiple ways you can work to increase the number of email subscribers you have, plus how to add a subscriber page, form, popup and lead magnet to your website in our video.
Many businesses have great success with the subscription business model. We take a look at what it is, give examples of popular subscriptions and discuss the pros and cons to help you decide if it is right for you.
When choosing a payment gateway for your online shop, there are plenty of options to pick from. To help you narrow these down, we've made a list of the top 9 factors you should consider first.
Find out more about what a payment gateway is and how it works. We've included a handy diagram which simplifies the process and discuss whether a gateway is something you need (or not) for your website.
Exploring deeper into understanding eCommerce product categories, we take a look at choosing appropriate marketing strategies based upon one of four consumer product types.
It's time to get your Christmas shopping done, and thanks to some of our wonderful merchants, we've got some great present ideas for you to buy this Christmas!
Learn why product category SEO cannot be ignored, how it works and 5 key strategies you can use to help increase organic traffic to your product category pages.
By organising your products into categories, you make it easier for customers and search engines to find them, your website is easier to navigate, looks tidier and helps you to sell more. Watch our videos to learn how to do this yourself.
Covid-19 has resulted in significant delays and disruptions to freight. See how we have responded to the needs of our retail merchants with developments designed to assist with inventory supply issues.
Our Market is a new online marketplace which promotes small retail businesses throughout NZ who have chosen to use Website World as their platform. It's the best place to do your birthday, Christmas and gift shopping!
See how New Zealand businesses have responded to COVID-19, including the specific actions they have taken to mitigate this challenging time, and how customers have changed their shopping habits.
Lockdown has benefited many online merchants of both essential and non essential goods, including reusable face masks, fresh foods and self-care products, with a 50% increase of total online sales volume via the Website World eCommerce platform during the last two weeks of August 2021.
We discuss what trade pricing is, the different types a business could use and where to find further information on how to use trade pricing within your website for B2C customers.
Learn how you can achieve the best result when using cost per click advertising, understand about conversion rates and your ROI, plus what to do if your CPC ads aren't working.